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packaging design for a dog food brand called Heritage Hardy, focusing on clean food photography and a premium, appetizing aesthetic.
name:
Heritage Hardy
Packaging:
Matte-finish bag with a resealable top, available in either white or black
Soft-touch material for a premium feel
High-quality, delicious food photography of chicken and barley in a flat lay style on the bag of food itself on a clean white background - food should be around the outside of the package with the dog and logo in the middle. it should feel clean and minimal
Central Image:
The image should look like a gourmet meal, styled to be appealing to humans
Chicken pieces should appear juicy and perfectly cooked. the food should be in on the package as individual elements
Barley grains should look wholesome and textured with a dog on the top - a border collie mix with a shiny coat
Layout:
Clean, minimalist design with ample white space (if using a white bag) or negative space (if using a black bag)
Ingredient photos arranged in an artistic, deconstructed manner around the central image
Typography:
Brand name "Heritage Hardy" in a modern, sans-serif font
Ingredient names in a smaller, complementary sans-serif font
All text in a contrasting color to the bag (black on white, or white on black)
Color Scheme:
white background with black and green text, to allow the food photography to stand out
Additional Design Elements:
Simple, elegant icons representing key nutritional benefits
Minimal lines or geometric shapes to guide the eye and structure the layout
Information Display:
Clear, concise product description (e.g., "Chicken & Barley Recipe")
Key nutritional information and benefits listed in a clean, easy-to-read format
Ingredient list prominently displayed, emphasizing the real food components
一个名为Heritage Hardy的狗粮品牌的包装设计,专注于清洁食品摄影和优质的开胃美学。
名称:
遗产哈代
包装:
哑光包,顶部可重新密封,有白色或黑色两种
触感柔软的材料,给人以优质的感觉
高品质,鸡肉和大麦的美味食品摄影在一个干净的白色背景上的食品袋本身的平躺风格-食物应该在包装的外面,狗和标志在中。它应该感觉干净和最小
中央图像:
图像应该看起来像一顿美食
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